3 ways setting up mobile payments can benefit your business

Why Mobile Payments are a Must have for Any Business?

There was a time when you needed notes and coins, and later credit cards to complete paying for products and services you wanted. Smartphones have come on to assume the place of this exchange of value today, and the sheer popularity of smartphones in the world is the reason why businesses are encouraged to have mobile payments activated on their avenues.

1. Convenience for customers, more sales for you

Who doesn’t like not needing to carry heavy coins or inconvenient cards around when they need to shop? This convenience of shopping and trade which mobilewallet apps bring to the customers is why they have become so popular today. The more easily customers are able to make transactions, the more your business stands to gain in terms of sales.

2. Security

A customer would feel confident of returning back to your avenue if he or she feels secured of not getting ripped off. This is where smartphones and the novice mobile payment app solutions bring in advanced security to the payment process, hence making it easier for customers to trust the entire transaction.

3. Staying technologically advanced

This is sadly a time where any business which does not upgrade to the latest technologies would fail to catch the customer frenzy and would fizz away really easily. This is where businesses in the modern times need to stay on top of their game when it comes to the technologies which are critical to their field of work and implementing mobile payments is like riding the bull.

Convinced about the idea of implementing a mobile payments solution for your business mobile application? Then trust Openwave’s expert development team to craft a customized mobile payment app for a seamless transacting experience for your customers.

How Augmented Reality is Transforming Hotel and Travel Businesses?

The contemporary times in which we live in has seen technology rise beyond just a means to simplify tasks for us or reduce our manual effort in activities. Today technology is synonymous with bringing about a change in the very experience we have in the day to day tasks in life and one of the major driver in this regards is the technology of augmented reality. A lot of niches in the industry are today implementing and applying this great innovation, but the one most benefited from this trend is the hotel, travel and hospitality industry.

Here’s how this industry is set to be transformed with AR app development:

1. View rooms before you book

If you thought actual room pictures were a great feature to incorporate during booking app development which travel websites would have, think again! With AR, hotels and travel web avenues are offering customers a 3D real time, augmented tour of the rooms before they actually book with the facility.

2. A comprehensive preview of surrounding facilities

The hotels and recreational facilities situated in tourist hubs have welcomed augmented reality with open hands, as they are now able to artistically project what facilities they have nearby to their customers. This greatly increases the chances of a customer liking the vicinity and booking with them eventually.

3. Much enhanced stay environment

With augmented reality, a lot of hotels have started to woo toddlers with providing them a chance to walk around with their favorite cartoon characters in AR. Not only do AR applications provide the benefit of making a better marketing pitch for the hotels, but it also enables the guests who stay in the rooms to redesign it and have an even better staying experience with the hotel.

Have a hotel or travel business of your own and thinking of getting the most out of augmented reality for it? Trust the services of Openwave in this regard, who can carry out full scale, customized implementation of the technology by building an augmented reality app for your business, and hence enhance its overall customer impact.

How a Mobile App can Add Value to your Food Ordering Business and Boost Sales?

A mobile app brings in convenience to any real world application they are applied to. Think of food ordering and delivery for instance; there is a world of benefits to be derived not just for the consumers, but for the business owners alike with these applications.

Here is how opting for restaurant app development can be of value and drive greater sales for your food ordering and delivery business:

1. Swift and comfortable ordering

With a dedicated mobile app, you can host your details menu in a very comprehensive and elucidate way for your customers to access and order from. What’s more is the entire process of adding food items to the cart and making payment for them can be completed with ease and in no time at all. This will drive them to order frequently and voluminously.

2. Advanced customer profiling

A recent study in the area suggested that about 70% of all food business mobile app customers were returning ones. This gives app and business owners a unique opportunity to collect customer order data and perform advanced analytics on them for customer profiling. This can then be used as a base to drive dedicated marketing campaigns to boost sales further.

3. Automated feedback loop

Any food ordering business and its menu lie at a huge risk of going stale devoid of constant customer feedback. A mobile application can go a long way in automating this feedback collection process and can help you take action on any weak points that come out of these.

4. Redefining the theme

Any restaurant or kitchen needs to stay relevant and redefine itself from time to time, to be in the customer frenzy. This is where your app gives you an easy and cost effective medium to play with the look and feel of your mobile application.

Food ordering app development is an area which needs advanced mobile app developers bringing esteemed skill and experience to the job for maximum impact. This is where it is important to work with an able company like Openwave to realize all the above mentioned benefits.

Here's Why Your Business Should Invest in AR App Development!

While most businesses across the globe are aware of Virtual Reality applications, not many businesses are aware of the existence of Augmented Reality and its potential. Augmented Reality, or AR as it is commonly referred to as is a technology where developers build an app that uses image processing to build an overlay of functionalities on the virtual space. Unlike VR, AR does not require any separate hardware. Hence, AR apps can be used directly on smartphones without the need for any expensive accessories. 

However, the question still remains as to why businesses should invest in AR android app development. Well, AR cannot be used in all domains. However, there are a few sectors where AR's potential can transform the services and become a great value add to customers. 

Here are some of the industries that can be revolutionized by AR Apps: 

Fashion and Retail: AR can be used by fashion retailers to offer customers novel applications such as "Virtual Trial Rooms". Customers can try out various outfits and jewelry without actually having to try them out. By using image processing, a digital rendering of the attire can be super-imposed over the real-time image of the user and allow them to examine how the color or the outfit suits them.

Navigation: Interactive 3D maps can be built where app users can use their phone camera to find the right path as they traverse from point A to point B. By incorporating directional symbols such as Arrows which are superimposed over the real-time feed, navigation can be made interactive and easy.  

Travel and tourism: Due to the availability of 360° cameras, AR applications can be built which use the 3D imagery of important tourism destinations and monuments to provide users with a realistic view on their smartphones. Such apps are highly regarded by users. Developers can also embed important information about these locations in the images that swivel as the mobile phone moves.

Education: Today several players in the field of EdTech realize the potential of AR applications as an effective means for delivering educational content. Several important subjects like Anatomy and Geography can be made interesting using interactive AR apps. For businesses that are plying in any of the industries that have been discussed above, now is the right time to invest in Mobile app development with a focus towards AR. They can enlist the support of Openwave for developing a glitch-free AR app.

4 Sure-shot Techniques to Ensure a High-quality App

The mobile app economy is one of the largest today with hundreds of mobile application development companies and thousands of independent developers flooding the market. In such a competitive market, it is crucial that you devise an application that is high in quality and performance. The best way to assure this is to adopt a stringent app development process, one that is guided by world-class norms and standards. 

The following steps can help you assure secure development: 

1. Chart your plans before taking up development

Before you commence the development of your app, it is important to analyze the market thoroughly. Ensure that your product serves a purpose in the market and is in line with consumer requirements. This can help you identify the right target audience to promote your application to.

2. Pay attention to App features and performance

The success of an app lies behind the features it brings to the table. When it comes to performance of an application, there should be no compromise of the UI, UX, and the speed of the application. A product that fails to set itself apart from the rest of the market is likely to get fewer hits and suffer poor response. This should be borne in mind during development.

3. Keep a strict vigil on the security features

Today consumers across the globe are highly sensitive to security and privacy. Your application development should focus on keeping the product foolproof and safe against any intrusion. Adequate threat identification systems and anti-snooping safeguards must be coded into the app to ensure that no miscreant can use your product to compromise on user privacy.

4. Subject the app to rigorous tests

Testing the app until breakdown is a great way of identifying flaws and improving its performance. Subject your application to a variety of tests and also roll out a beta. Even after launch, testing has an important role to play. Any flaws that are unearthed can be fixed at a later stage through OTA updates and patches. This can help you fetch better reviews and feedback from the end users. 

If you are looking to roll out a flawless mobile application, it is better to team up with a globally acclaimed mobile app development company like Openwave that boasts of the best mobile app developers in the market. 

Build a Successful Mobile App Business by Following these 4 Vital Steps

Due to the proliferation of smartphones, consumers today are heavily dependent on mobile apps to get by. However, where does this leave businesses that promote their services through mobile apps? Precarious, one must admit! The huge number of mobile apps in the market makes it hard for apps to get the visibility they require to thrive. So, if you are a mobile app-based business, you would have to adopt strategic measures to taste success with your mobile app. 

These are some of the most important steps that you should adhere to in order to gain success:

Step 1: Put in place a monetization strategy: There are no free-services in business. Every tool and service regardless of what is availed in exchange for is out there to make money. This should be on the top of your agenda. Ensure that you take up your Android app development with a monetization strategy from day one. This is the best way to scale up your business.

Step 2: Use push notifications to stay connected: Push notifications are the most effective tools for app-based promotions. Use notifications that are eye-catchy and bring redirects to your app regularly. This can help you push your services to a niche audience.

Step 3: Analyze your users to improve your offerings: With Analytics, businesses can now track the individual usage characteristics of users on the mobile app. This can be used to identify trends and patterns and throw insights on user preferences. The same can be used to improve the user experience of the apps.

Step 4: Pay attention to your marketing strategy: Your application cannot bring you success unless you identify means to reach the critical user base. Till the critical number of app installs is attained, the priority should be on ASO or App Store Optimization which helps improve the visibility of the mobile app and market it to an increasing number of consumers.

Looking to implement these steps? Hire expert help and ensure that you taste success. Get in touch with Openwave, a mobile app development company of global repute. Reach out to our business team today.

2018 is the Year of VR Apps: Here’s Why

From being a promising technology not less than 3 years ago to technology that is already reshaping several industries, Virtual Reality has come a long way. Today, extensive research backed by millions of dollars of funding is being poured into virtual reality on the hopes of unearthing many more applications for this coveted technology. However, not all of it is mere research. There are already several VR applications thanks to Virtual Reality-ready smartphones and apps.

Let’s take a look at some of the best Virtual Reality apps that can give us a perspective as to what is in store for the year 2018:

Spotlight stories

Spotlight stories by Google is an app that is working on a new medium of storytelling. It uses the VR format to tell immersive stories to users. An app that was launched in the middle of 2017, it has already been installed by 500,000 users.

YouTube VR

YouTube VR is an application developed by Google which brings the popular app YouTube to the VR format. The text-based searching has been replaced with voice searching and is also now used to display all videos in a VR or a 360° format. 

Google Arts and Culture VR 

This virtual reality application curates famous works of art from all over the globe and creates the environs of a museum inside the VR realm. It provides users with a realistic experience of famous monuments and galleries with an audio-based guided tour.

Star Chart VR

Star Chart VR is a VR-powered planetarium that creates the experience of a planetarium inside the VR world. It targets students and science lovers across the globe and helps them learn about the various constellations and their location in the night sky without having to labor through complicated star maps.

Build a VR application that offers niche applications and disrupts the industry. Partner with expert VR app developers such as Openwave and build powerful apps for your business needs. Reach out to their business team today!