5 Biggest Mistakes to Avoid While Redesigning your Website

Websites must constantly keep evolving to meet the burgeoning expectations of customers. Today, if a website doesn’t run on a CMS and doesn’t provide advanced features like web applications, it loses value in the eye of your visitors. Your website should get minor design changes once every few months and a fully revamp once every few years just to stay relevant.

If you’re planning on redesigning your website, here are some common mistakes you should avoid:

Focusing all your efforts on looks to the detriment of functionality

Are you looking to incorporate modern design elements into your website? That’s a good plan, but don’t neglect functionality either. Your website should look good as well as be very easy to use. De-clutter wherever possible and keep it simple.

Trying to do a lot with a tiny budget

You need to have a realistic budget in mind if you want to make major changes to your website. Redesigning a website is difficult, and you will need experienced people for the job.

Not doing your research about the team you’re hiring for the task

Have you done your research about the team you’re hiring to work on your redesign? If the team you’ve hired is inexperienced or if you’re hiring a bunch of college kids in an attempt to save money, chances are you’ll end up with a sub-par site that will only hurt you in the long run.

You simply can’t ignore mobile users anymore

Mobile traffic has surpassed traffic from desktops this year. If your website isn’t designed to be surfed from a smartphone or tablet, you’re going to be losing out on a lot of customers.

Not keeping existing customers informed

You need to inform your existing customers about your redesigning efforts. If they visit your website while it’s down, they may think you’ve shut shop. Also, you could make a separate page for new customers asking for their contact information so that you can talk to them directly while your website is down.

If you avoid these common blunders, your business should do okay even when your website is down, and it will only benefit in the long run. You also can opt for a professional web development team to help with your website redesign.