Content Management Systems (CMSs) are designed for organizing, showcasing, and managing content. A CMS can be paid or open source, with WordPress being the most popular CMS in the world at the moment with a 22% market share. Your CMS is the tool you’re going to be using to communicate with your customers.
Here are easy CMS tweaks
that will drastically improve the user experience on your website or
app:
Be picky with your CMS
If you’re not
intimately familiar with your Content Management System then you shouldn’t be using it
for your website. Just because everyone else is using WordPress
doesn’t mean it’s what your business needs. Do your research and
be picky while settling on a CMS to avoid a lot of trouble later.
Know your audience and
cater to them
The main goal of every
CMS is to provide content to visitors. Your content should be
designed for the kind of users you’re expecting to visit your
website. If you’re in the education business, for example, you’re
mainly going to be visited by teenagers and their parents.
Never expose the inner
workings of the system
Your CMS may be the most
scalable and robust software in the world, but your visitor doesn’t
need to know that. You have to hide the inner workings of the system
and always present a smooth, easily-accessible layout to visitors.
Customize your CMS to
extract the most of it
Your CMS solutions has to be custom
built for what you need it to do, following global standards. Use
developers for this, if you have to.
Have a consistent
layout that aids in navigation
A major problem with this systems is the number of clicks they ask the user to make to get from
point A to point B. Your goal is to have a consistent layout that
allows a user to get from point A to point B with the least clicks
possible.
Your website is the face
your business is showing to the world, so it’s worth the time and
effort it takes to get a good website up and running. If you’re
technically challenged, expert developers from Openwave can work on
website design on a short-term basis – consider hiring their
services.
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