The way you design your
website says a lot about you and your business. First-time visitors
will probably form their first impression about your business –
positive or negative – on the kind of experience they have surfing
your website. By providing them with a rich, interactive, engaging
site, you create a better experience for your visitors.
2017 is going to be a
great year for websites. Technology has come a long way, and websites
these days have become more like visual novels than pages crammed
with boring info. Here are some top predicted web design trends in
2017 that will help you showcase your business in the best possible
light:
Interactions boost
engagement
2016 was the year where
we saw sites use background videos to catch the eye of visitors. In
2017, GIFs are expected to be a big thing. They are small enough to
load quickly on mobile devices – without causing them to lag –
and interactive enough to keep users engaged. Cinemagraphs, which are
a hybrid of sorts between pictures and videos, are also going to be
used for interactive storytelling.
Keep them in line
Google’s highly popular
material design philosophy is catching on. In 2017, you will see text
and images on flat backgrounds have depth, movement, and boldness –
with the help of geometric lines and shapes. Page elements will be
gradient-based, which is a technique a portrait artist uses while
drawing faces on paper.
Bold is always better
In 2017, designers are
looking to be bold and audacious. You can expect content on pages –
including text and pictures – to pop out at you. This popping out
effect is being accomplished using personalized typography (also a
new trend) and high definition images that look good even when
stretched out to fill the screen.
Of course, the trends we
mention here are likely to change at a moment’s notice – that’s
the nature of technology and fashion, after all. It’s a good idea
to revamp your website at least once a year to keep it fresh and
attractive. You can hire a web designer for help with the sprucing
up.